Mike Sutyak | marketing and new media

It’s that trap most of us fall into: the curse of knowledge. Nothing’s worse than the “deer-in-the-headlights” look when speaking with a potential client. I’ve gotten much better at spotting it and stopping myself before I continue to talk over people’s heads. Everyone knows their own business and all the intricate details […]

I’m a huge Radiohead fan. I visited their site today with a pleasant surprise. They are releasing their new album in 10 days.
What really impressed me was the price: “It’s Up to You“.
Radiohead currently has no label so they will receive 100% of their album sales. Most artists under contract […]

Up until this week, my bank was Sky Bank. Sky Bank was recently purchased by Huntington and they officially switched over to Huntington this past Monday. The transition seemed as though it would be smooth. That is, until I received an email regarding my online banking for Huntington:
Step 1: Verify System Requirements
Browser Requirement
Internet […]

Every business has a marketing effort in some capacity, and all the marketing materials are in need of design. Design is one of the most overlooked areas in business.
If you’re going to put the effort into creating a marketing tool, it just makes sense to engage whoever will see it. How […]