• Home
  • About Me
  • Sitemap
  • Archive for October, 2007

    Radiohead: “It’s Up to You” - Viral Marketing done right

    Monday, October 1st, 2007

    I’m a huge Radiohead fan. I visited their site today with a pleasant surprise. They are releasing their new album in 10 days.
    What really impressed me was the price: “It’s Up to You“.
    Radiohead currently has no label so they will receive 100% of their album sales. Most artists under contract […]